The Great Yorkshire Show’s highly anticipated fashion show is making a stylish return, with double the runway action this year.
Taking place on the Ariat GYS Stage, this year’s showcase will run twice daily at 11am and 2pm during the Great Yorkshire Show, which takes place on Tuesday 14 – Friday 17 July.
Eight leading clothing brands will take part, offering everything from luxurious cashmere to durable outdoor wear.
Organiser Bernadette Gledhill said: "We are delighted to be presenting two daily shows this year as there is so much fashion to enjoy.
"We can promise a wonderful range of styles, from the most practical to the most elegant, and, even better, if something takes your fancy you can find it on the showground."
Melanie Selman, European Marketing Manager for stage sponsor Ariat, added: "The fashion show provides an incredible platform to showcase and bring to life new and existing footwear and apparel from our work, country and western collections."
Tog24 returns with its wide range of outdoor clothing.
Simon Ward, marketing co-ordinator for Tog24, said: "Rooted in Yorkshire, we design elevated everyday wear made for changing skies, weekend escapes, daily commutes and everything in between.
"Practical, comfortable and understated by design, our clothing is built to feel good, wear easily and keep up with real life."
Manteaux offers ladies’ outer clothing.
Mandy Butcher, spokesperson for Manteaux, said: "We design and tailor luxury British ladies’ jackets, gilets and coats using heritage fabrics woven for us by Abraham Moon here in Yorkshire and Harris Hebrides in Scotland."
Maude and Fox will introduce contemporary tweed pieces at the show, including a new damson tweed hoodie and lightweight gilets for men.
The Queen of Cashmere will present a collection for the "modern woman," featuring cashmere, silk, linen, and new suede jackets.
Jennifer Gay returns for her 30th year with a selection of durable alpaca knitwear.
Wool takes centre stage with Yorkshire brand Glencroft and British label CLÒ FOLD, both championing fully traceable, UK-sourced fibres.
Show director Rachel Coates said: "Not only will there be some really exciting fashion to enjoy but many of the materials used, such as wool and tweed, have a real Yorkshire heritage while others are particularly suitable for the great outdoors."
The first three days of the Great Yorkshire Show are now sold out, with just a few tickets remaining for Friday, which are available to purchase via: www.greatyorkshireshow.co.uk/ticket-information
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