A MAN has died following a serious traffic collision involving a bus and an elderly couple in a car.

The man, who was the driver of the car, was in his seventies and from the Merseyside area.

The incident happened at Westborough, Scarborough at 12.45pm on Wednesday, May 4.

Medics were called to the scene and gave urgent medical attention to the man.

The woman passenger was treated at the scene but police said that her injuries were not believed to be serious.

The road was closed near the Stephen Joseph Theatre and traffic was diverted while investigations were carried out.

Anyone who witnessed the collision or the vehicles involved, and has not already spoken to police, is asked to phone 101, select option 2 and ask for the Major Collision Investigation Team, quoting reference number 12160077252.